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The Power of Bad: And How to Overcome It Hall Pass the authors introduce you to

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the authors introduce you to the best practices of some of the world's most profitable companies--such as IBM

Get to know Izzy and her silly magic spells

Inspired by real-life makers Ada Lovelace and Marie Curie

suddenly and embarrassingly went under

The Power of Bad: And How to Overcome It Hall Pass the authors introduce you toWhy does a bad impression last longer than a good one? Why does losing money affect us more than gaining it? What makes phobias so hard to shake? The answer is the negativity bias or in other words, the power of bad. As John Tierney and Roy F. Baumeister show, we are wired to react to bad events more strongly than good ones. It makes sense in evolutionary terms, but in our modern world the lure of bad is more powerful than ever. It governs our moods,

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