3 Types Of Content Distribution…Who Knew?
Hey Guys, Welcome Back!
Today's episode, we're talking about "3 Types Of Content Distribution" to promote your original content! I thought there was only 2 (Paid & Organic), but, no, I was wrong! There's 3...I'll let you watch & listen, to the video.
Q&A:
What Is "Content Distribution" & Where Should I Put My Content?
According To This Infograph, It shows 3 Types Of Media Forms Of Distribution (Earned Media, Owned Media, Paid Media). Now (Technically, I was Correct in saying,) there are 2 types of content distribution: Organic & Paid. It just so happens, “Earned Media” Is actually “Organic” which means, your content is so good, it deserves to be shared, across a lot of platforms. And you don’t have to pay for your content to be shared.
Another Form Of Content Distribution Is “Owned Media” which includes your website, blogs, video channel, social channels and doing SEO to rank on the search engines.
Then, Of Course, You have “Paid Media”, That Can Be Distributed Anywhere You Audience Is. If You Already Have A Clue Who Your Audience Is, You Would Invest In Taking Your Content In That Platform and Fish Out Your Potential Clients.
Source: OutBrain
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Marketing Channel Conversion Stats
Source: Neil Patel
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About The Author
David D
Marketing Since 1986. 7 Small Businesses, Marketing Degree, Experienced, Business Adviser, Drummer, Producer, Director, Creator, Host, Digital Marketing Instructor, Cancer Survivor, Dad.